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Press Releases

Jun 11 2015

RTA holds brainstorming session for public, private entities about Peoples Happiness

Part of the session

Highlighting the objective of the event, Ahmed Hasan Mahboob, Director of Customers Service at the RTA, said that it revolved around achieving the 3rd Strategic Goal of the RTA (Peoples Happiness) through continual improvements of the level of services and offering them in a superb manner befitting the high international standing of the UAE in general and Dubai Emirate in particular. “Such a requirement has become even more pressing considering the profile of the Emirate as a regional and international hub in offering a variety of services, such as public transport services, and all other relevant services,” he noted.  

“This brainstorming session was held with the aim of figuring out the best strategies capable of achieving higher rating of satisfaction with the services offered by the RTA, improving the level of services rendered by the RTA through customer service centers, identifying the needs & expectations of customers from our services, and exploring ways & means of improving our service offering together with challenges in this regard.

“The session covered a number of key topics such as innovation & creativity in bringing happiness to people through the optimal improvement of services rendered to various spectrums of the community. Brainstorming sessions have become a model and a standing corporate culture of the RTA as well as a means of bringing happiness to our external and internal customers. Such a drive can best be supported by the continual improvement in the level of services & deliverables, and relentless endeavours to explore the future with a view to enhancing the satisfaction of customers, serving their needs and surpassing their expectations,” added Mahboob.

The session concluded to a number of important recommendations, concepts and suggestions towards improving the performance of the RTA in serving customers, and achieving more excellence & creativity in making people happier with our services. It is noteworthy that RTA’s Customers Service Department is always keen on holding a variety of brainstorming sessions every year in an effort to realize the third strategic goal of the RTA i.e. making people happier.

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